Semalt: Benefits Of Tracking The Users' Response To Your Content
Social media has become a vital tool for spreading ideas online. The estimated 50,000 thoughts made by every person every day is an important asset to build information online even with a minimal application of SEO, but only if the content is meaningful. Good ideas grow online traffic. Web visitors pick the information and share it through the various online platforms.
Jason Adler, the Customer Success Manager of Semalt Digital Services, states that the process of creating an attractive content that appeals a real audience is demanding audience appreciate comments contributions. Some of the ways used by the audience to share a web content include the following reactions:
Spamming: Content that is not reasonable and does not contribute to the demand of the audience faces a high probability of termed useless and therefore spam. Spamming of a content eliminates it from future interaction with a web user.
Skipping: A content writer that mixes both relevant and irrelevant material on a web page gives a hard time to the reader. The user skips the irrelevant content to find what is useful to him or her. If the content is consistently poor, the writer is written off eventually.
Scanning: When the reader suspects the relevance of the web content they read in a hurry to pick anything relevant while skipping the rest of the content.
Stopping: If the article touches readers, they may stop thinking about the item read and focus on their personal or professional issues.
Saving: Good content worth referencing or future visiting is worth saving for quick retrieval.
Shifting: A touching content affects the values and character of the reader. Their attitudes and approach to the normal life shifts.
Sending: Readers can share the content if they feel it's not only useful to them but also to other people.
Spreading: A facilitating content spreads through blogs and social media. The content reaches many people through the personal media platforms.
Subscribing: When readers are satisfied with the content, their ultimate form of expressing confidence is to subscribe to the site for more content in future.
There are a few considerations before posting content online if it should receive a good response.
1. Know the Audience
Knowledge of the audience is fundamental to ensure the content has positive readers. The writing should focus on the audience and not the writer. Get to know who the audience is, their interests and their concern at the moment.
2. Understand the Objectives
Think about the aim of the content and make the readers' assessment of the article if SEO will apply.
3. Use creativity
After getting the fundamental information about the material and the audience, focusing on creativity creates appealing content to meet the set targets. Creativity entails uniqueness in content and ideas that meet the audience's demands. The article should be relevant and of appropriate length and uploaded using SEO mechanism.
4. Appreciate Feedback
After posting the content online, track responses from the audience to make an evaluation. Incorporate valuable feedback into future writing while embracing critics to improve. The audience expresses their reactions through the ways highlighted above.
Be creative, track the audience and apply the SEO mechanisms to increase presence on the web.